Move more reservations to your own site, booked with no commission.
Double your direct bookings. Without changing your Smoobu.
Airbnb and Booking.com keep 10 to 18% of every booking they send you. SWIFT plugs into the Smoobu you already run, turns your own website into a real booking channel, and sells the extras guests actually want. Go from 30% to 60% direct, with no migration and nothing to rebuild.
No migration. Nothing to enter again. Your Smoobu stays exactly as it is.
Direct booking share grew from 30% to 60% with SWIFT.
A practical target for Smoobu hosts.
Your property. Same Smoobu. More direct bookings.
Most Smoobu hosts already receive direct traffic. Guests find you on Booking.com or Airbnb, then check your own site. SWIFT turns that intent into a booking flow that can move direct share from around 30% toward 60%, with no migration and no duplicate setup.
Every direct booking saves roughly €15 on every €100 you'd otherwise pay an OTA. Shift about €60,000 of bookings to direct and you can keep between €10,000 and €13,000 extra in a year. That money usually goes straight to Booking.com.
Breakfast, early check in, spa slots, gift vouchers, and the shop after booking. Extras lift the value of each reservation by 10 to 20%, without anyone chasing the guest to sell them.
Want your own numbers?
Book your 30 minute demo
Bring your Smoobu data to a 30 minute demo. We'll run the math together, live.
What changed after switching on SWIFT
With SWIFT, accommodation owners can depend less on Airbnb and Booking, save significant commission, and increase average basket with extras added during booking. The result is a more profitable booking flow and a better guest experience.
How SWIFT turns lookers into direct bookers
Three levers. Each one moves a booking away from OTA commission and onto your own site.
Catch the direct traffic you're already getting.
They find you on Booking.com, then Google your name to check you're real. If your site is slower or clunkier than the OTA, they give up and book there anyway. A fast, branded SWIFT checkout keeps them on your side.
Bring past guests back, without the OTA.
A guest account to manage their stay, gift vouchers, private offers: all of it pulls past guests straight back to you, with no commission, next time they book.
Open new direct doors: vouchers and private offers.
Someone buys a gift voucher, someone else books direct because of it. Private offers let you sell to your own list instead of paying an OTA to reach the same person.
SWIFT does three jobs. All three make or save you money.
Built for Smoobu hosts, not for hotel chains.
Your website becomes your best channel
A branded booking page with live availability and rates straight from Smoobu. Guests pay by card (Stripe, 3D Secure) or bank transfer. 0% commission, every time.
Extras that sell themselves
Breakfast, spa slots, early check in, gift vouchers, a shop after booking. Smoobu has no upsell engine. That's exactly the gap SWIFT was built to fix.
Cleaner books, less admin
Every extra tracked and exported clean, ready for your accountant. No more fixing reports by hand. One dashboard for bookings, payments, and reminders.
Does SWIFT replace Smoobu?
No. Smoobu stays exactly what it is today: your calendar and channel manager. SWIFT connects on top and adds the layer that actually makes you money: direct bookings, upsells, payments, clean exports.
| Feature | Smoobu | SWIFT |
|---|---|---|
| Channel manager & OTA sync | Its job | Reads and writes, never duplicates |
| Multi property calendar | Included | Stays synced automatically |
| Branded direct booking site & checkout | Basic, limited pages | Built to convert |
| Upsells, vouchers, private offers | Not native | This is the whole point |
| Daily ops dashboard, reports, reminders | Basic | Built for small teams, not enterprises |
No migration. No duplicate calendar work.
Book your 30 minute demo
See exactly how SWIFT sits on top of your Smoobu in a 30 minute demo.
FAQ
Is SWIFT a Smoobu alternative?
No. SWIFT doesn't replace Smoobu and isn't a competing PMS. It's a direct booking layer that connects to your existing Smoobu account and adds upsells, payments, and a modern booking page on top.
Do I need to move my properties out of Smoobu?
No. You keep managing calendar, rates, and OTA channels in Smoobu exactly like today. SWIFT connects through the Smoobu integration and syncs on top. No data migration.
What happens if the Smoobu sync fails?
SWIFT retries automatically and flags anything it can't resolve on its own: a reservation, a rate, an availability update. A temporary connection hiccup doesn't turn into a double booking.
Can I sell extras Smoobu doesn't support?
Yes. Extras, vouchers, private offers, early check in and late checkout are core SWIFT features, running on top of your synced Smoobu reservations.
How do guests pay?
Through your own secured payment system: card with 3D Secure where required, or bank transfer. SWIFT never stores full card numbers.
Who is SWIFT actually built for?
Smoobu hosts who want more of their revenue to stay theirs.
See what your property could keep.
30 minutes, with your real Smoobu data: booking flow, upsells, payments, and what the numbers could look like for you specifically.
Custom pilot pricing that pays for itself. No setup fee, cancel any time.
- Pays for itself
- No setup fee
- Cancel anytime